Handmade Thinking

M Health is a healthcare brand consultancy headquartered in Philadelphia. And we have an ethos. We are mistrustful of easy answers and assembly-line solutions. We approach each new project with a problem-solver’s imagination and a craftsman’s pride. We call this ethos Handmade Thinking.

How We Work

We always center our work around people. Whether patients, physicians, or payers, we do our best to put ourselves in their shoes. That helps our clients tell brand stories that are meaningful, empathetic, and effective.

  • Patient journey

  • Ecosystem studies

  • Ethnography

  • Segmentation

  • Creative testing

  • Multimedia reporting

  • Positioning

  • Messaging

  • Lexicon

  • Culture change

  • Thought leadership

  • Advisory boards

  • Concept development

  • Identity

  • Naming

  • Advertising

  • Web presence

  • Meetings and exhibits

  • Articles

  • Infographics

  • White papers

  • Scientific videos

  • Social media

  • Presentations

Our Partners


How We Think