Privacy

M Health LLC Privacy Policy

M Health LLC has created this Privacy Policy in order to demonstrate and convey our firm commitment to the privacy of those with whom we do business. Survey Research (as utilized here) is a systematic and scientific process of acquiring opinions from consumers, customers, professionals and other members of the public. Researchers seek to gain opinions regarding products, services, social issues, political subjects, and various other topics. Research fuels the development of new products and services, gauges public sentiment on topical matters and is relied on by wide range of businesses including health care providers, the government, and other entities.

Our Commitment to Privacy

The Privacy Policy on this site applies to M Health LLC, a brand consultancy focused on in the healthcare sector. M Health LLC operates independently of the clients who ask us to undertake research and its research participants are not solicited for the purchase of a product or service. M Health LLC conforms to the standards of the following organizations that set research standards and codes of ethics for member companies. These standards preserve the integrity of the research process and protect the privacy of research participants:

  • American Marketing Association (AMA)
  • British Healthcare British Intelligence Association (BHBIA)
  • Council of American Survey Research Organizations (CASRO)
  • European Pharmaceutical Market Research Association (EphMRA)
  • European Society for Opinion and Market Research (ESOMAR)
  • Italian Society for Opinion and Market Research (ASSIRM)
  • Marketing Research Association (MRA)
  • Market Research Society (MRS)
  • Pharmaceutical Business Intelligence and Research Group (PBIRG)
  • Pharmaceutical Marketing Research Group (PMRG)

Commitment to Research Participants

Your participation in research is very important to us, and we value the information you provide. Therefore, our relationship will be one of respect and consideration, anchored on the following practices:

  • Your privacy will be respected and your responses will be collated with other respondents and presented to the sponsoring client in aggregated or anonymised form.
  • No Personal Data (as defined herein) is collected, stored, used, transferred, accessed and/or secured by M Health LLC.
  • All survey research respondent recruitment and telephone or in-person interview scheduling is conducted by a 3rd party vendor and provided to M Health as Blinded Data (as defined herein). M Health requires all 3rd party vendors who collect, store, use, transfer, access and/or secure Personal Information to have a Privacy Policy fully compliant with all applicable laws, rules, regulations and our own clients’ policies, and formal processes for addressing privacy violations and enabling access, correction, modification or removal of Personal Information. Third party vendor compliance with applicable laws, rules, regulations, and our own clients’ policies, and these processes are routinely monitored by M Health.
  • Individual responses will only be used as described in this Privacy Policy and will not be otherwise disclosed to anyone without your consent, except in the case of legal or technical operations as described herein.
  • We will clearly represent to you what we are doing and inform you about the general nature of the survey.
  • You will always be informed in advance if an interview is to be audio recorded or video recorded (as in the case of telephone or in-person studies). Additionally, you will be told of the intended use of the recording.
  • We will never try to sell you anything. That is not our business. We are not telemarketers or direct marketers. We are market researchers interested only in your opinions.
  • Your decision regarding participating in a study, answering specific questions, requesting to be re-contacted at another time, or discontinuing your participation will be respected.
  • We will never misrepresent ourselves or what we are doing.

We are now being asked to pass on to our client details of adverse events that are mentioned during the course of market research. Although what you say will, of course, be treated in confidence, should you raise during the discussion/survey an adverse event in a specific patient or in a specific number of patients, we will need to report this even if it has already been reported by you directly to the company or the regulatory authorities using the normal reporting processes. In such a situation you will be asked whether or not you are willing to waive the confidentiality given to you under the Market Research Codes of Conduct specifically in relation to that adverse event. Everything else you say during the course of the interview/survey will continue to remain confidential, and you will still have the option to remain anonymous if you so wish.

We will do our best to make your participation in a study a pleasant experience. Your participation in a study is strictly voluntary.

Your privacy is important to us and we shall take care to safeguard it. This Privacy Policy took effect in July 2010. If you have any privacy or related questions or concerns, please contact John McGeehan, our Compliance Director, via email at jmcgeehan@agency-m.com or by postal mail at M Health LLC, 217 Church Street, Philadelphia PA 19106.

Definition of terms used in this Privacy Policy

  • "Interviewer" means an employee of M Health LLC who contacts a member of the public for the purpose of conducting Survey Research.
  • "Personal Information" means information that individually or in combination could identify a specific individual. Examples include, without limitation, first and last name, postal address (home and work), personal email address and telephone numbers.
  • "Blinded Data" means data with no information that individually or in combination could identify a specific individual.
  • "Respondent" means a member of the public who is interviewed by M Health LLC for the purpose of conducting Survey Research.
  • "Survey Research" means telephone surveys, mail surveys, Internet surveys, ad hoc Panels, continuous Panels, intercepts, business-to-business surveys, focus groups, one-on-one interviews, employee surveys and all other types of survey research.